Branded emails to your whole membership, a single class, a belt group, a custom group, parents and guardians only, or one named person. Four templates, a live preview, scheduling and saved campaigns.
Available now
Included free . Every membership tier
Broadcast by BMABA
One place to reach your students by email and on your own website. Built into MyBMABA, powered by your Club CRM, and included with membership at no cost. No contact limits to buy, no per-send pricing, no third-party account to manage.
Three channels, one system
01
Email
02
03
Unified Communications, Without The Stack
Most clubs end up paying for an email platform, then bolting a pop-up plugin onto their website, then wondering why nothing talks to anything else. Broadcast does both from the same place, off the same student data.
Website notifications
Pop-ups, banners and modals on your club website from two lines of HTML pasted once. No plugin to install, no developer, and nothing to change on the site again afterwards.
Available nowSMS
Text messaging to the same audiences, from the same composer, using the same student records. In development and not yet available. We will not pretend otherwise on a sales page.
Coming soon
What clubs usually pay for this
Free Is The Whole Point
Commercial email platforms price by contact count, so the better your club does, the more you pay. A club with a few hundred students on a paid plan, plus a pop-up tool for the website, is typically looking at a meaningful monthly bill for something that should simply come with being organised.
Typical commercial stack
- Email platform, priced per contact
- Separate pop-up or banner tool
- Manual list exports from your CRM
- Costs rise as your club grows
Broadcast by BMABA
£0.00
Included on Bronze, Silver and Gold. Your audience is your Club CRM, so there is no list to export, sync or reconcile. Send volume is governed by your membership tier rather than by a separate subscription.
Composing
Start Blank, From A Template, Or From Last Month
Every broadcast begins with a choice: a blank canvas carrying your standard branding, one of four pre-designed templates, or a saved campaign loaded straight back into the composer. If you send a monthly newsletter or a term-start update, save it once as a Campaign and it is waiting for you next time.
The composer shows a live preview of the actual email as you write, rendered with your real club branding rather than a generic mock-up. Call-to-action buttons are added from the toolbar, which prompts for a link and a label.
Templates
Four Layouts, Each For A Different Job
- Standard
- Full colour header with your logo, body content and branded footer. General updates and newsletters.
- Notice
- A clean white card with a bell icon and your subject as the headline. Urgent or important announcements.
- Update / Story
- Editorial layout with a large colour header and your subject as the hero headline. Monthly roundups and longer reads.
- Personal
- No colour header at all. Just your message and a signature block with your logo, name and title. Reads as a direct email from you, which is what you want for welfare messages and anything sensitive.
Audience
Your Student Records Are The Mailing List
Send to all active students, all students including inactive records, parents and guardians only, a specific class, a specific belt group, a custom group you have built yourself, or a single named person found by search. Because the audience comes from your Club CRM, there is no separate list to maintain and nothing to keep in sync.
Once you pick an audience, Broadcast tells you exactly how many people will receive the email and flags anything that needs attention, including students with no valid email address on record.
Safeguarding and compliance
The Parts That Matter More Than The Pretty Bits
An email tool that reaches children and their families is not a marketing toy. These behaviours are built in and, where the law requires it, they cannot be switched off.
Under-18s route to parents
Any student under 18 is automatically redirected to their registered parent or guardian instead of the student. You do not have to remember it, and if no parent or guardian email is on record that student is flagged and excluded from the send rather than quietly missed.
A countdown before every send
Sending opens a five second confirmation showing the recipient count and subject line, so an accidental send to your whole membership stops before it starts. If your branding has not been configured yet, Broadcast warns you and offers to take you there first.
Unsubscribe cannot be removed
Every email carries an unsubscribe link. Clicking it removes that person from your club’s future broadcasts immediately. This is a legal requirement under UK PECR and there is no setting anywhere that turns it off.
Re-subscribing is logged
You can re-subscribe someone who has opted out, but only where you hold clear written consent. Broadcast requires you to describe how that consent was obtained and records it permanently, because the responsibility is yours and the record protects you.
Broadcast is operated within our certified management system. BMABA CIC holds ISO 9001:2015 and ISO 27001:2022 certification under UKAS accreditation, and is Cyber Essentials certified.
After the send
History And Analytics, Down To The Individual
The History tab lists every broadcast you have sent with its subject, audience, recipient count, date and delivery status. Open any one of them to see the rendered email, the full recipient list, and delivery analytics covering how many emails were delivered, opened and clicked. Figures typically update within a few minutes of sending.
Two things you will use more than you expect: duplicating a past send to load it back into the composer, and re-sending only to recipients who received the original but never opened it.
Per student
Know Whether The Message Actually Landed
Delivery and open tracking sits against the individual student record, not just the campaign total. When a parent says they never heard about the grading, you can check rather than guess, and follow up the handful of people who genuinely missed it instead of emailing everybody again.
Branding
Set It Up Once, Then Forget About It
Upload your logo as JPG, PNG, WebP or SVG up to 2MB, pick a header colour, an accent colour and one of six email fonts. Set a reply-to address so replies reach your inbox rather than vanishing, a footer line, and the sender name and title that appear in the Personal template signature.
These apply to everything you send afterwards. It takes a few minutes and it is the difference between emails that look like your club and emails that look like software.
Website notifications
Pop-Ups And Banners On Your Site, Without A Plugin
Add your club website in the Notifications tab and you are given two lines of HTML. Paste it in once. From then on, everything you show on your site is controlled from inside Broadcast, and you never touch the website again.
Corner pop-up
A slide-in at the bottom right of the page, in the style people already recognise from support widgets.
Banner
A fixed bar across the top or bottom of every page. Best for something everyone needs to see once.
Modal
A centred overlay above your page content, for the announcement that genuinely cannot be missed.
Control how insistent it is
Each notification takes a title, a message, an optional call-to-action button with its own label and URL, colours that default to your club branding, a delay before it appears, and an optional close button. Persistence is yours to choose: once per browser session, once ever per device, on every page visit, or until a date and time you set.
The builder previews the notification on a realistic website as you design it. Only one notification runs at a time across your linked sites, and you can switch between saved notifications instantly without going near the snippet again.
On a Flo by BMABA site the snippet goes in Settings, then Tracking Code. On WordPress it goes in the header, either through the theme file editor or a headers and footers plugin. Other builders will have a custom code or tracking section.
Built here, run properly
ISO 27001:2022
ISO 9001:2015
Cyber Essentials
Built in-house
The Unglamorous Part That Actually Matters
Broadcast holds the contact details of children, their parents and their coaches. That is not a marketing database, it is personal data belonging to families who trusted a club with it. So it is worth being specific about who built the thing and how it is governed, rather than asking you to take it on faith.
Certified information security
BMABA CIC operates a certified Information Security Management System, certified to ISO 27001:2022 under UKAS accreditation via the British Assessment Bureau. Our most recent audit returned zero non-conformities.
Certified quality management
The same management system carries ISO 9001:2015 certification, also UKAS accredited. It is why changes to Broadcast are documented, reviewed and traceable rather than pushed on a whim.
Government-backed baseline
We hold Cyber Essentials certification, the UK government-backed scheme covering the technical controls that stop the overwhelming majority of common attacks.
Our own code, not a reseller badge
Broadcast is designed, written and maintained by BMABA’s own development function, alongside the rest of the member platform. Nothing here is a white-labelled product with our logo on it, which is why it can be free and why it can be shaped around how martial arts clubs actually work.
Why a club should care about any of this
- Certification is audited, not self-declared. UKAS accreditation means the certification body is itself independently assessed. It is the difference between a claim and a check.
- Your data protection position improves by association. When you process member data through a supplier with a certified ISMS, that is evidence you can point at, whether the question comes from a parent, a venue or a local authority.
- Built in-house means it can be fixed. If something in Broadcast does not suit how clubs work, it changes. That is not true of a third-party platform serving a hundred other industries.
- It is the same standard across the platform. Broadcast is one of more than twenty tools built and run under the same management system, from the Club Manager to the website builder.
Access
Who Can Use Broadcast
Available to Lead Instructors and Management Account holders on Bronze, Silver or Gold membership. Management Accounts need to be linked to a club portal in the CRM. Send volume is governed by your tier’s student allowance.
Bronze50maximum students
Silver250maximum students
Gold9,999maximum students
Your real send volume will usually be lower than your student count, because not every student has a valid email address on record and under-18s are routed to a parent or guardian.
Multi-Award Winning & Nationally Recognised
Stop Paying To Talk To Your Own Students
Broadcast is already sitting in your MyBMABA portal, and it is included on every membership tier. If you are already a member, open it and set your branding up. If you are not, joining is free.
Testimonials
What Do Our Members Say?
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D Hurt 10 Out Of 10Well I was with another organisation for 4 years and came across these guys. They have great vetting, were really helpful at every stage of my application, the actual app is amazing with training opportunities for members, also student membership. All round 10 out of 10.
Facebook recommendation -
Peter R They Go Above And BeyondBeen a member for a number of years and they go above and beyond to support their members. Everything from safeguarding and legalities to certified courses, websites, club manager software, just to name a few of the benefits.
Google review -
Giles H Exemplary OrganisationA huge resource of helpful information and support for those setting up or running a martial arts club. Well put together coaching courses and great safeguarding advice and policies. Really pleased to have access to this exemplary organisation to help me with my new kickboxing club.
Google review -
VORTEX Martial Arts & Fitness More Than Just A Governing BodySimply amazing. BMABA are more than just a governing body for martial arts, they are a team of incredible people, always willing to go the extra mile to make sure you feel supported. Incredible customer service, amazing response time, and an honour to be governed by.
Google review -
Lena S Professional And High QualityPreviously searched for similar organisations but after speaking to Giovanni over the phone I knew that BMABA was the right one for me. He was very informative, patient and had a lot of time to answer any questions. Extremely reassuring and helpful. Their website and documentation are also very professional and high quality.
Google review -
Luke T Far More Helpful Than Any Other AssociationHaving been a part of BMABA for a short while, I can say that already they have been far more helpful than any other association I have been involved in. After 10 years of martial arts, I hope to continue instructing under BMABA for many years.
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Chris J Great People To Work WithGreat people to work with.
Facebook recommendation -
Matt J Can't Rate Them Highly EnoughHaving left my previous association in November, and being very daunted by the prospect of being responsible for all my own compliance and everything else I can honestly say BMABA have made the whole thing possible and even pleasant. The training resources are great, it's been fantastic for me to be able to quickly up skill my team, the insurance is really easy to sort out, the team are super friendly and helpful, the perks on Gold membership are also fantastic.
Member review -
John Tomsett Outstanding Club Association and Insurance ProviderI have been a customer of BMABA for two years now, and I am extremely impressed with their services. First and foremost, the customer service provided by BMABA is exceptional. Their team is responsive, professional, and genuinely dedicated to ensuring that our needs are met. Whenever we had a query or require assistance, they responded rapidly and effectively.
Member review -
Georgina E Really impressive, 21st century MA organisation. 10/10Found these guys in Martial Arts Illustrated doing a piece on professionalism in martial arts and thought, as an instructor, they might be worth looking at further. Really impressed from the moment I hit their website through to now, 3 months on as a member. Great staff, Giovanni is rediculously knowledgable and our club is now growing under the banner of what has got to be the best martial arts org in the UK.
Member review -
Michael Willington Definately recommended. Unbelievable Association.The BMABA are unlike any other org I've come across in this industry. Their honest, professional, politics free and most importantly, they know what they're doing. Website is leaps and bounds ahead of the rest, insurance is comprehensive and their overall customer service is just unlike anything else I've had in 25 years of martial arts. Amazing through and through. Would definitely recommend.
Member review -
Jonathan D BMABA – the Martial Arts Association you NEEDI joined the BMABA right in its infancy (I believe I was their second member!). Giovanni is the most helpful, respectful and genuine person who has turned the possibility of a non-political, highly respected and supportive Martial Arts Association into a reality. I could bang on for hours about the BMABA but don't take my word for it – go and visit the BMABA website and see for yourself.
Member review -
Fabian Burdett This Team Deserves A MedalAs we all know 2020 has been the year from hell for martial arts. One thing that has come out of that is BMABA have done everything in their power to keep clubs like mine up to date with what's happening and tried to push the government to notice us. Couldn't wish for a better association to be a part of. Once again big THANK YOU to you guys for all the help. 💙🐺👊
Member review -
Matthew Robert Cooling-Stones These guys are the real dealAs i'm heading into the brave world of starting up my own small self defence club in our village, i can say with complete honesty and satisfaction that BMABA have been the most supportive and upfront association i have come across. i have seen and had first hand experience with the Mcdojo's offering you the greatest adventures of a life time. but these guys are the real deal… i hold my head high, and say with great pride "i am a BMABA member"
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Anna Martensson Highly IMPRESSED by the BMABAAs someone with 22 years of experience in martial arts, who saw enough big egos and leaders who only look after their own benefits… I am highly IMPRESSED by the BMABA. I wanted to make sure they don't just promise the world but actually deliver. They support us all the way and constantly look for new ways of making our whole industry better for ALL of us. THANK YOU!!
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Adrian Jackson Always quick to respond and thoughtfulAlways quick to respond and thoughtful. Great service delivered at a very reasonable price and very supportive of the community. Been a member for a couple of years now and recommend highly
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Daniel Leaver Simply the best organisation I have ever worked withSimply the best organisation I have ever worked with. Everything is so stress free and I am definitely sticking with them for the rest of my career.
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